Text & Image : Conscious Step
Conscious Step was built around something simple in concept, but infinitely powerful in scope: to give an ordinary purchase, extraordinary purpose.
The brainchild of a doctor, an industrial designer and a finance major, Conscious Step begun as the idea that an everyday fashion necessity – the humble sock – could become a means for everyday people to contribute to solving the world’s greatest problems. Each design in our range of 168 needle, fairtrade and organic fashion socks is matched to an important social cause.
For each pair sold, a fixed dollar value is donated to a charitable organization fighting to solve a social, environmental or economic injustice. This way, each pair of Conscious Steps creates a clearly demonstrable impact. Be it feeding three children in Kenya, planting thirty trees in Ghana, or building schools in Nepal, each pair is a conscious step toward a better future.
Finally, with such bold designs and unique cause embroideries on every sock, never has there been a better conversation starter that raises awareness of social change, amazing organisations, and your dapper ankles.